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Dean Eckles

Data and Analytics Research Group Lead

Dean Eckles is an Associate Professor of Marketing at MIT Sloan. He is affiliate faculty at the Institute for Data, Systems & Society in the Schwarzman College of Computing. Dean is also the ‘Data and Analytics’ Research Group Lead at the MIT Initiative on the Digital Economy.

His substantive research examines people’s interactions with and through communication technologies, especially the ways these technologies mediate, amplify, and direct social influence. This work sometimes requires or benefits from new analytical methods, so Eckles also works on applied statistics, design of field experiments, and causal inference.

Prior to joining MIT, he was a scientist at Facebook, where he worked on many product areas and analytical methods, including News Feed, messaging, advertising, tools for randomized experiments, and survey methods. Eckles previously worked in research at Nokia and Yahoo.

Eckles received his BA in philosophy, a BS and MS in cognitive science, an MS in statistics, and a PhD in communication, all from Stanford University.

Contact Information

E62-541

Assistant

Allison McDonough

(617) 324-6710
almcd@mit.edu

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